Who am I?

Dave Laing is a creative leader who builds for what’s next, fixes what’s broken today, and creates the conditions for creativity to take hold. With more than 20 years in advertising and in-house creative, he works across strategy, creative direction, and operations to help teams do their best work and businesses move forward.

He’s led large, multidisciplinary teams, built and scaled in-house agencies, and partnered closely with senior stakeholders to solve challenges big and small. His focus is always the same: make the work better, make the process clearer, and make collaboration more productive and human.

Dave is also a speaker, mentor, and naturally curious problem-solver who believes great outcomes come from trust, clarity, and teams that feel supported. He’s known for being thoughtful, practical, and genuinely good to work with, especially when things are complex, undefined, or changing fast.